Keyword Research Tool
Free Ontario Keyword Research: Volume, Difficulty, CPC
Estimated monthly search volume, keyword difficulty and cost per click data for businesses, researchers, journalists, and curious Ontarians looking to understand how the province searches.
Our aim is to democratize access to SEO data in Ontario so trades, professionals, bloggers, policy writers, and SMBs can improve their organic search visibility or see how Ontarians search with first-hand agency data.
A heads-up before you dig in: this dataset is fundamentally different from our city-level pages. Ontarians don't search "service + ontario" the way Albertans search "service + alberta". Province-level commercial intent is thin in Ontario, what dominates instead is research, policy, regulatory, career, and relocation intent, searches driven by what the province actually controls. That's what makes this dataset uniquely useful for content marketers, journalists, and SEOs targeting decision-stage research traffic.
Use cases
How to use the keyword dataset/table below?
A few examples with how-to tips that you can use to improve your competitive edge.
Any area of interest that you feel we're missing? Email us at contact {at} visibilitydrip.ca and we'll update the table asap!
Content ideas
If you're an HVAC company anywhere in Ontario, "heat pump rebate ontario" pulls 2,700 searches a month at KD 47, with "cost of new furnace ontario" at 350 searches and KD 1. Ontario's federal-provincial heat pump rebate landscape drives massive informational intent that most installers ignore. Same goes for solar: "solar panels ontario" gets 900 searches at KD 28. Homeowners province-wide are pricing, comparing, and researching long before they pick up the phone, and the content gap is wide open.
Business expansion
Ontario's real estate market is dominated by rural and recreational searches at the provincial level. "Land for sale ontario" gets 3,800 searches a month (KD 1), "cottage for sale ontario" pulls 1,100 (KD 2), and "tiny homes for sale ontario" gets 700 (KD 1). If you're a realtor, mortgage broker, or builder serving cottage country, off-grid markets, or affordable land buyers, this is where the volume actually lives. Niche pages around unorganized land, hobby farms, waterfront, and crown land can rank quickly because the SERPs are thin and the intent is real.
For Ontario bloggers
"Glamping ontario" is a 7,600/mo blockbuster (KD 24). "Provincial parks ontario" pulls 2,400 at KD 28. "Best beaches ontario" gets 350 at KD 0. Ontario's tourism, parks, and outdoor recreation sector is one of the best content opportunities in Canada, the volume is enormous, the difficulty is shockingly low, and most of the ranking pages are aggregator listicles begging to be outdone with original photography and first-person travel writing.
For startups & entrepreneurs
"Sole proprietorship ontario" gets 1,400 searches at KD 6. "Register business ontario" gets 1,300 at KD 7. "Master business license ontario" pulls 1,200 at KD 2. If you run a business formation service, accounting firm, or any kind of entrepreneurship resource, Ontario's small business registration intent is one of the cleanest, highest-volume content opportunities on the page. Add in "grants for small business ontario" (300/mo, KD 24) and you have a full content cluster.
For researchers & journalists
This is where the Ontario dataset really separates from the city pages. "Minimum wage ontario" gets 62,000 searches a month. "Statutory holidays ontario 2024" pulls 24,000. "ODSP payment dates 2024" gets 17,000. "Tax brackets ontario" is 13,000/mo. These are policy, regulatory, and benefits-driven searches that dwarf anything happening at the city level. A well-researched explainer on Ontario employment law, social assistance schedules, or provincial tax brackets reaches an audience the city pages can't touch.
For service professionals
Insurance and mortgages are the giants of Ontario at the provincial level because they're provincially regulated. "Mortgage rates ontario" is 29,000 searches a month. "Mortgage calculator ontario" is 16,000. "Car insurance ontario" is 5,600. "Pet insurance ontario" is 4,700. "Tenant insurance ontario" is 2,900. If you're a broker, comparison site, or financial content publisher, these are the keywords that matter, but the SERPs are competitive and dominated by ratehub, lowestrates, and the big banks. Long-tail variations and fresh-data tools are where the real opportunity sits.
Table legend:
- Industry: clustered keyword under inherent topic.
- Keyword: the terms typed in Google’s search box.
- Volume: estimated monthly search volume (usually higher).
- KD: 10-30 easier to rank, 30-60 medium competition, 60-100 high competition.
- CPC: Ahrefs’ estimated cost-per-click to bid on this keyword in Google Ads (typically underestimated, actual costs are usually higher). Some CPC values were excluded where data appeared contaminated with US results.
| Industry | Keyword | Volume | KD | CPC ($) |
|---|---|---|---|---|
| No keywords match this filter. | ||||
Table credits: Keyword data powered by Ahrefs.com. Compiled and organized by Visibility Drip, an SEO company serving Ontario, CA.
How the data is compiled
Methodology & refresh cadence
Every keyword in this dataset is pulled from Ahrefs' live search database, filtered for Ontario geographic intent, then manually organized by industry.
Some cells are intentionally left blank. When Ahrefs does not surface a reliable estimate for a specific keyword (usually low-volume or brand-new terms), we preserve the empty cell rather than substitute a value. Blanks represent "unknown", not "zero".
Last updated: 2026-04-29. We refresh these datasets periodically. If you need up-to-the-day data for a specific market or industry, reach out and we'll pull a custom export.